Release typeTerm
F&F (Friends & Family)
Extremely limited pairs given to insiders only. Scarcity is highest, so pricing leans on story and provenance more than comps.
EducationBack to vaults
Reseller Education Hub
Learn the language of buyouts, consignment, and marketplace pricing. Start with the glossary, then layer in playbooks and videos as we roll them out.
Guides & reports
Fast reads before you buy or list
Beginner
Reseller Beginner's Handbook
Where to buy, where to sell, simple pricing, packing, scam avoidance, and the best first items to flip.
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Playbook
Reseller Playbook (Mini-Courses)
Learn the moves that make money: spot good buys, price with confidence, negotiate with shops, read market charts, reject lowballs, and grade condition right.
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Channels
Where to Sell (Fastest Payouts)
Local cash vs. marketplaces: when to go in-person for speed and when to list online for reach.
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Risk report
Reseller Risk Report
Signals for slow movers, downward trends, stagnating sizes, and what to liquidate fast.
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Tax guide
Reseller Tax Guide
1099-K basics, receipts to keep, deductible expenses, and habits to dodge tax-time surprises.
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Advanced
Advanced Strategies
Enterprise-level tactics for scaling: 3PL fulfillment, automation, inventory systems, and growth strategies for experienced resellers.
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EducationNew
Reseller Glossary
A fast dictionary of the terms you hear in buyouts, consignments, and marketplace listings. Scan before you negotiate so you're aligned on condition, pricing, and deal structure.
ConditionTerm
OG All
Original everything from the first release: box, paper, extra laces, accessories, receipt. Missing items can reduce payout.
Consumer trendTerm
Hypebeast Demand
Demand driven by hype cycles rather than long-term collectability. Expect sharper price swings around drops and influencer moments.
Pricing signalTerm
Bid-Ask Spread
Gap between the highest bid and lowest ask on marketplaces. Tight spreads signal liquidity; wide spreads mean thin demand or uncertain pricing.
Pricing signalTerm
Highest Bid / Lowest Ask
Order book anchors for a product. Highest bid represents instant sell price; lowest ask is your direct competition on the market.
ConditionTerm
Deadstock (DS)
Brand new, never worn, no creasing. For sneakers, insoles and outsoles are untouched and the pair has factory lacing.
ConditionTerm
DSWT
Deadstock With Tags. Same as DS but tags are still attached or factory sealed where applicable.
ConditionTerm
VNDS
Very Near Deadstock. Lightly worn with minimal signs of use; tread and insoles show almost no wear.
ConditionTerm
Beater Pair
Heavily worn pair used for everyday wear. Value is primarily utility, not collectability.
ConditionTerm
B-Grade / Factory Flaw
Pairs with minor factory defects that bypassed standard QC. Always disclose; pricing should reflect the issue.
Release typeTerm
Quickstrike (QS)
Limited drop with little notice and small allocation. Sizes move fast; buyout offers help you secure pairs before prices swing.
Release typeTerm
General Release (GR)
Wide distribution at retail. Pricing is anchored to MSRP and supply is deep, so margins depend on volume or specific size runs.
Supply eventTerm
Restock
A new wave of inventory after the initial drop. Restocks often reset market floors; watch spreads before buying heavy.
Release typeTerm
Retro / Reissue
A modern re-release of a classic colorway or model. Demand hinges on faithfulness to the original materials and shape.
Product IDTerm
Colorway / Nickname
The specific color combination and storyline for a pair. Nicknames (e.g., ‘Bred’, ‘Panda’) influence search and pricing.
Product IDTerm
SKU / Style Code
Manufacturer identifier (e.g., CT8532-012). Use SKUs to verify authenticity, pull comps, and track size-specific pricing.
Deal structureTerm
Buyout
A store pays you upfront cash for ownership of the item. Faster payout, no upside participation after the sale.
Deal structureTerm
Consignment Split
Revenue share between consignor and store once the item sells. Terms vary; clarify who covers fees and shipping.
Note: Common splits range from 80/20 to 90/10 depending on hype and speed of sale.
Fees & mathTerm
Payout
Your take-home amount after marketplace fees, processing, shipping, and taxes. Track this over gross sale price.
StrategyTerm
Hold vs Quick Flip
Hold: wait for price appreciation after initial volatility. Quick Flip: sell into day-one demand to avoid inventory risk.
PricingTerm
Brick
A pair with little or no resale premium above retail. Often used for volume sellers chasing rebates or store credits.
SourcingTerm
Backdoor
Pairs sold outside official channels before or during release. Provenance matters—request receipts and timestamps.
DemandTerm
Grail
A top-tier, highly sought-after item for a collector. Grails command strong premiums and remain liquid longer than hype-only pairs.
Coming soon
Video breakdowns of deals and payouts.
Playbooks
Step-by-step sourcing and authentication guides.
Market intel
Weekly signals on spreads, restocks, and size demand.